Welcome to the world of Mooviemakers, where we turn your business ideas into vibrant, engaging animated explainer videos. Our full-cycle video production process ensures every aspect of creating a compelling video is handled with professionalism and creativity, from conception to completion.

Idea Generation and Scripting: The Blueprint of Your Video

To start the process, we dive deep into the heart of your business, exploring its essence and understanding what makes it unique. This research phase is crucial for generating the idea for your video. If you want some inspiration, you can check out our examples page to see what we’ve created for other businesses.

After we’ve crafted the perfect idea, we start working on the script. As we often say, the script is the blueprint of your video. It defines the message and how it’s delivered. If you’re curious about how to write an effective video script, we’ve covered some valuable tips and tricks on our blog.

“Video script writing is like constructing a building. It needs a solid foundation, which is the main message, and then different floors representing different points you want to convey. Finally, it’s topped with a compelling call-to-action, making your audience want to take the next step.” – The Mooviemakers Team

Storyboarding and Design: Visualising Your Story

Once the script is ready, we move on to the storyboarding and design phase. This is where the magic begins to happen. Our skilled artists will create a visual representation of your script, scene by scene. This process is critical in determining the best length for your video, which is an essential factor in keeping your audience engaged.

Next, we start to design the characters, props, and backgrounds. Our team ensures that every visual element aligns with your brand’s identity and the overall aesthetic of the video. This includes picking the right colour schemes, typography, and even the tiniest details that can make your video stand out.

Animation and Voiceovers: Bringing Your Story to Life

Now that we have a storyboard and design, it’s time to bring your story to life. Our talented animators use advanced techniques to create smooth, engaging animations that will captivate your audience. In the meantime, we also start working on the voice-overs. A good voice-over can significantly enhance the impact of your video. At Mooviemakers, we have a diverse range of professional voice artists to suit any tone, style, or language you require.

Post-Production: Polishing Your Video

The final stage of our full-cycle animated video production process involves post-production. This includes adding sound effects, background music, and fine-tuning the animation. We also make sure that the voice-over syncs perfectly with the animation.

Before wrapping up, we go through several rounds of reviews to ensure that the final product meets your expectations and our high-quality standards. After all, we believe in creating videos that not only look great but also deliver tangible results.

If you’re interested in learning more about our process, we’ve created a detailed process graphic to illustrate each step.

And remember, making video content might seem [complicated and expensive](https://www.mooviemakers.co.uk/making

Unleashing the Power of Animated Videos for Your Business

Once your video is polished to perfection, it’s time to unleash it to the world. But creating the video is only half the battle. Now, you need to use it effectively to get the maximum benefits. If you’re wondering what to do next, we’ve got a detailed guide on what to do once you’ve got your video.

Animated videos are versatile and can be used in numerous ways to boost your business. Whether it’s for marketing, training, or customer service, videos have proven to be an effective medium. They’re not just engaging; they’re also more ‘sticky’ than text, meaning your audience is likely to remember your message longer when it’s delivered in a video format. Don’t believe us? Here’s why video is more ‘sticky’ than text.

“Videos engage both the auditory and visual senses, making them a highly effective tool for communication. They can explain complex concepts in a simpler, more digestible manner, making them a powerful asset for any business.” – The Mooviemakers Team

Get More Views and Improve Conversions

But how do you ensure that your video reaches your target audience and gets the views it deserves? Well, we’ve got you covered. We’ve compiled a comprehensive guide on how to get more video views to help you unlock the secrets to online stardom.

Moreover, it’s not just about getting views. It’s about getting conversions. To help you out, we’ve listed 6 simple ways to improve your conversions with a video. With the right strategies, your video can significantly boost your sales and enquiries, making it a worthwhile investment.

Our Track Record

At Mooviemakers, we’ve helped numerous businesses elevate their brand with compelling animated videos. From Toyzxchange to Transport for London, we’ve worked with a diverse range of clients. You can check out our member organisation page to see who we’ve partnered with.

One of our standout projects was the Toyzxchange animated video. We were able to bring their vision to life in a fun, engaging way, demonstrating the power of a well-produced animated video.

Let’s Start Your Video Journey

Ready to start your video journey with us? We’d love to hear from you. Visit our contact page to get in touch, or check out our packages to find the one that suits your needs. We’re looking forward to creating something amazing together!

At Mooviemakers, we believe that a great video begins with a great idea. And every great idea deserves to be transformed into an engaging, powerful animated video. So let’s start this exciting journey together, and see where it takes your business. Here’s to making your ideas move!

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Want to learn more about us and our thoughts on video production, animation, and more? Dive into our blog, where we regularly share insights, tips, and interesting stories from the industry. Whether you’re new to video marketing or a seasoned pro, you’ll find valuable content that can help you improve your video strategies and understand the latest trends in the industry.

For example, have you ever wondered about the rise of the animated video? Or why businesses are moving away from traditional print ads and SEO towards video content? Check out our article on why you might be wasting money on print ads and SEO to find out more.

“Video has revolutionised the way businesses connect with their audience. It’s no longer a ‘nice-to-have’, but a ‘must-have’ in today’s digital world.” – The Mooviemakers Team

While you’re there, you might also want to explore our thoughts on why going viral is a bad idea. It’s a fascinating read that might make you rethink your marketing goals.

Unleash the Potential of Video with Mooviemakers

With a wealth of experience and a passion for helping businesses grow, we at Mooviemakers are dedicated to producing high-quality animated videos that not only tell your story but also drive results. We understand that each business is unique, and that’s why we offer unlimited animation options to cater to different needs and preferences.

In our journey, we’ve seen firsthand how a well-crafted video can transform a business. From enhancing brand recognition to boosting conversions, the potential of video is truly unlimited.

We’ve witnessed the positive impact of our work in various sectors, such as in the case of our project with Vital Footprint, where we helped them navigate the complex EU regulations with an easy-to-understand animated video.

“Animated videos have the power to simplify complex ideas and engage the audience in a way no other medium can.” – The Mooviemakers Team

Whether you’re a start-up looking to make a mark or an established business aiming to boost your digital presence, we’re here to help you navigate the exciting world of video marketing.

So, why wait? Start your video journey with us today, and let’s create something extraordinary together. After all, at Mooviemakers, we make your ideas move!

For more information about us, our process, and how we can help you, please visit our about page. We’re excited to embark on this journey with you!

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Want to stay updated on our latest projects and insights? Don’t forget to subscribe to our blog and follow us on our social media channels. You’ll be the first to know about our latest articles, projects, and exciting news from Mooviemakers!

Mooviemakers – Frequently Asked Questions(FAQ)

In the vibrant world of digital marketing, there’s one tool that has unequivocally proven its worth – the explainer video. A well-crafted explainer video can make complex concepts digestible, engage your audience, and ultimately, drive conversions. But what if you’re on a budget? Can you still create high-quality, effective explainer videos without breaking the bank? Absolutely! Mooviemakers is here to guide you on that journey.

Why Explainer Videos?

Before we delve into how to create cost-effective explainer videos, let’s briefly touch on their importance. As we’ve discussed on our blog, explainer videos are a fantastic way to tell your brand’s story. They can:

1. Quickly convey your value proposition.
2. Boost your online visibility.
3. Increase conversion rates.
4. Improve customer engagement.

“An image speaks a thousand words, but a video tells your story.”

Cost-effective Explainer Videos

Now, let’s address the elephant in the room. Producing a high-quality explainer video sounds expensive, right? Well, it doesn’t have to be. Here are a few tips for creating cost-effective explainer videos.

Understand Your Audience

Before you even start scripting your video, it’s crucial to understand your audience. Who are they? What are their pain points? What motivates them? Knowing this information will help you create a targeted, impactful video. If you’re unsure where to start, we’ve covered this extensively in our resources section.

Clear and Concise Script

A well-written script is the backbone of any good explainer video. Remember, you’re trying to explain a concept or sell a product in just a few minutes, so every word counts. To keep costs down, consider writing the script in-house. Our guide on how to write a video script is a great starting point.

Choose the Right Type of Video

There are various types of explainer videos, including live-action, animation, and whiteboard videos. Each comes with its own set of costs. At Mooviemakers, we specialize in animated explainer videos, which are often more cost-effective than live-action videos and can be just as, if not more, engaging.

Leverage Existing Assets

If you have existing marketing materials or graphics, these can be incorporated into your video, reducing the need for additional design work. Similarly, consider using in-house talent for voice-overs. We’ve discussed the importance of a good voice-over in our blog.

Partner with a Reliable Video Production Company

Finally, working with a reliable video production company can save you a lot of time, effort, and money in the long run. At Mooviemakers, we offer a range of packages that cater to different budgets, ensuring you get the most value for your money.

Wrapping Up

Creating a cost-effective explainer video is a careful balance between managing costs and maintaining quality. Remember, a cheap video might save you money in the short term, but if it doesn’t achieve your business objectives, it’s a wasted investment. Consider visiting our FAQ section for any queries you might have about the process of creating explainer videos.

Plan Your Video Process

Just as with any other project, planning is paramount when it comes to creating cost-effective explainer videos. You can save a lot of time and money by getting it right from the start. Our process graphic provides a detailed overview of the steps involved in producing an explainer video, which can be a handy guide.

Opt for Unlimited Animation

At Mooviemakers, we offer an unlimited animation package. This allows for countless revisions at a fixed cost, ensuring you get the best bang for your buck without sacrificing quality.

Determine the Ideal Video Length

There’s a common question we encounter in our line of work: “What’s the best length for your video?” The answer depends on several factors including your audience, the complexity of the message, and the platform where the video will be published. Striking the right balance can significantly impact viewer engagement and your video’s overall success.

Reap the Benefits of Animated Web Video

Animated videos aren’t just cheaper to produce; they also offer numerous benefits that make them an ideal choice for businesses looking to promote their products or services in a captivating and cost-effective way.

A Note on Print Ads and SEO

Many businesses pour significant resources into print ads and SEO. While these can be effective marketing strategies, they’re not always the most cost-effective. Our blog post delves into this topic in more detail.

Case Studies

Don’t just take our word for it. Check out some of the cost-effective explainer videos we’ve created for businesses like yours. Our work with Toyzxchange and Zero Calorie Food are just two examples of how we’ve helped our clients achieve their goals without overspending.

In Conclusion

The importance of video content in today’s digital landscape is undeniable. With careful planning, a clear understanding of your audience, and the right partner, you can create high-quality, cost-effective explainer videos that resonate with your audience and drive results.

Remember, at Mooviemakers, we’re more than just a video production company. We’re your partners in storytelling, dedicated to bringing your ideas to life in the most engaging and cost-effective way possible. Contact us today to start your video journey.

“Your success is our success.”

Introduction

Welcome to the world of corporate videos, where storytelling meets animation and videography to create compelling content that captivates your audience. In this article, we’ll explore the power of animated corporate videos, the benefits they bring to businesses, and the top studios and videographers in Chester and the North West region. So, let’s dive in and discover how animated videos can help your business reach new heights!

The Magic of Animation and Storytelling:

In today’s fast-paced digital world, grabbing and retaining the attention of your audience is crucial. That’s where animated corporate videos come into play. With their visually appealing and engaging nature, these videos can effectively communicate your brand’s message, explain complex concepts, and tell compelling stories. Here’s why animation and storytelling are a winning combination:

• Visual Appeal: Animated videos use vibrant colors, smooth movements, and eye-catching graphics to grab attention. By incorporating visual assets like characters, icons, and storyboards, these videos create a captivating viewing experience.
• Simplify Complex Ideas: Explainer videos, a popular form of animated corporate videos, are excellent at breaking down complex concepts into easy-to-understand visuals. Through clear narration and concise scripts, businesses can educate their audience effectively.
• Memorable Stories: Everyone loves a good story, and storytelling in corporate videos can make a lasting impression. By weaving narratives that resonate with your audience, you can forge an emotional connection and increase brand recall.

Finding the Right Studio and Videographer:

Now that you’re excited about the potential of animated corporate videos, it’s time to find the right studio or videographer to bring your vision to life. In Chester and the North West region, you’ll find several top-notch studios and talented videographers who specialize in creating captivating animated videos. Here are a few options to consider:

• Mooviemakers
  • Known for their expertise in animation and storytelling
  • Offers customizable packages to suit your business’s needs
  • Has a portfolio of successful corporate videos with impressive client testimonials
• Fotan Productions
  • Skilled in creating animated explainer videos for businesses of all sizes
  • Provides end-to-end videography services, from concept development to final delivery
  • Offers competitive pricing options and quick turnaround times
• Voice Over Paul
  • Specializes in adding special effects and sound design to animated videos
  • Has a team of experienced animators, audio engineers, and voiceover artists
  • Known for their attention to detail and high-quality production values

Benefits of Animated Corporate Videos for Businesses:

Now, let’s explore the numerous benefits that animated corporate videos can bring to your business:

• Increased Engagement: Animated videos grab attention and hold it. With their visually appealing nature and captivating storytelling, these videos have higher chances of being watched and shared by your target audience.
• Enhanced Brand Awareness: Through animated videos, you can effectively communicate your brand’s values, mission, and unique selling points. By showcasing your brand personality in a creative way, you can leave a lasting impression on viewers.
• Improved Conversion Rates: Animated explainer videos can simplify complex products or services, making it easier for potential customers to understand and appreciate what you offer. By clearly explaining the benefits, you can boost conversion rates and drive more sales.
• Versatility: Animated corporate videos can be used across various platforms and channels, including websites, social media, email marketing, and presentations. This versatility ensures that your message reaches a wide audience, increasing your brand’s reach.
• Cost-Effective Solution: Compared to live-action videos, animated videos can be more budget-friendly. They eliminate the
• need for on-location shoots, hiring actors, or renting expensive equipment. With a skilled animator and a creative vision, you can create stunning visuals and engaging stories within your budget.
• Long-Term Value: Animated corporate videos have a longer shelf life compared to other forms of content. Once created, they can be used and reused for years to come, making them a cost-effective investment that continues to deliver results.
• Increased SEO Potential: Embedding videos on your website can improve your search engine rankings. Animated videos with relevant keywords and optimized descriptions can attract organic traffic and increase your online visibility.
• Shareability and Virality: Engaging animated videos have a higher chance of being shared across social media platforms. When your audience finds your content valuable and entertaining, they’re more likely to share it with their networks, expanding your brand’s reach organically.
• The Power of Sound and Audio Effects:
• While animation takes the spotlight in corporate videos, sound and audio effects play a crucial role in enhancing the viewer’s experience. Here’s why audio matters:
• Voiceovers: A professional voiceover can add depth and personality to your animated videos. Whether it’s a warm and friendly tone or a dynamic and authoritative voice, the right voiceover can effectively convey your message and create an emotional connection with your audience.
• Sound Effects (SFX): Incorporating sound effects into your videos can make them more immersive and engaging. From subtle background noises to impactful explosions, SFX can heighten the visual storytelling and make your videos more memorable.
• Background Music: Choosing the right background music sets the tone and evokes the desired emotions in your videos. From upbeat tunes to ambient melodies, music can create a mood that resonates with your audience and enhances the overall viewing experience.
• Captivate Your Audience with Compelling Storytelling:
• At the heart of every successful animated corporate video is a compelling story. Here are some storytelling tips to make your videos stand out:
• Know Your Audience: Understand your target audience’s needs, pain points, and aspirations. Tailor your story to resonate with them and address their challenges. When viewers feel understood, they are more likely to connect with your brand.
• Keep It Concise: Attention spans are short, so keep your videos concise and to the point. Craft a clear and focused narrative that delivers your key message effectively. Avoid overwhelming viewers with too much information or unnecessary details.
• Create Emotional Appeal: Incorporate emotional elements in your storytelling to create a memorable impact. Whether it’s humor, empathy, or inspiration, triggering emotions helps your audience connect with your brand on a deeper level.
• Call to Action: Every corporate video should have a clear call to action (CTA). Guide your viewers on the next steps they should take, such as visiting your website, making a purchase, or subscribing to your newsletter. A strong CTA helps convert viewers into customers.

Further Resources:

• To delve deeper into the world of animated corporate videos, here are some relevant resources worth exploring:
• Video Production Glossary
  • Familiarize yourself with industry terms and concepts to better understand the production process and communicate effectively with studios and videographers.
• Video Marketing Statistics
  • Stay informed about the latest trends and statistics surrounding video marketing to make data-driven decisions for your business.
• Video Editing Software
  • If you’re interested in creating your own animated videos, this guide can help you choose the right video editing software for your needs.

Conclusion

Animated corporate videos have the power to elevate your business and captivate your audience. By harnessing the magic of animation, storytelling, and sound, you can create engaging content. Mooviemakers are one of the longest established explainer video studios in the UK, with over a decade of experience helping clients reach their audience. Get in touch for any video production needs.

Video is an excellent tool to improve customer service training. Learners can better understand and visualise how to act in different scenarios, respond to challenging situations, and deliver the expected service to customers. Video is consistent, cost-effective, and multi-sensory, making it an effective tool for knowledge transfer and retention. Unlike conventional training methods, video content can be repeatedly revisited and shared at scale, allowing for better retention and understanding. When it comes to training your team in customer service, video is an excellent choice due to its numerous benefits.

5 top tips for great customer service training videos

Break It Down: Avoid Overwhelming Your Team with Training

Damian Hughes, an author and speaker, uses a tennis ball analogy to illustrate the challenges of training. Catching one ball is easy, but catching multiple balls becomes increasingly difficult. The metaphor highlights the importance of focusing on individual changes that will have the most significant impact on overall performance, rather than overwhelming learners with too much information. To make effective training videos, it’s crucial to break down key messages into bite-sized chunks, mantras, and acronyms, and to divide the content into smaller segments. Ten one-minute videos are more effective than one ten-minute video. Take inspiration from the Tout’s Budgens example to create compelling and digestible content.

Accessible Learning: Making Training Easy to Find, Review and Revise

Previously, we discussed the issue of training being delivered once and then forgotten. This approach is not ideal for upskilling your workforce effectively. To ensure successful training and upskilling, it’s crucial to make video content available all the time, allowing users to access the necessary information whenever they need it. This can be achieved by making the video content easily accessible and indexed appropriately. Implementing a simple file-sharing system, such as Google Drive, can make this process easier. Each team member can have their own personal drive for their files, while also having access to shared drives such as Resources, Marketing, and Company Documentation. By providing easy access to training materials, users can find the exact content they need without complications.

Prioritize Training: Block Out Time for Upskilling

Excuses and reasons not to prioritize training can always be found. However, neglecting training can cause significant damage over time. At Mooviemakers, we’ve recognized this issue and have made a concerted effort to block off at least half a day per month for training and personal development. We ensure that this time is visible in our group calendar to emphasize its importance. While the amount of time you can commit to training in your team may vary, consistency is key. Allocating one day per month for training over the course of a year is much more effective than allocating two days once a year.

Video Style Matters: Choosing the Right Approach for Your Content

The various types of videos we’ve discussed in this article demonstrate the vast range of options available, including animated videos, demo videos, live-action, interactive, and many more. Within each category, there are countless creative and stylistic decisions to consider when determining the most effective way to convey your message to your employees. There’s no universal solution or easy answer to these decisions, so it’s crucial to take your time, conduct thorough research, and seek guidance from a professional if you’re uncertain.

Monitor Progress: The Importance of Tracking Training Results

Ensuring that you have the right content is important, but it’s only part of the solution. Keeping track of the training and its effectiveness is just as crucial. There are various ways to track how well the training is being received and how it translates into a better customer service experience. For digital businesses, online surveys can be useful, and tools like SurveyMonkey offer customer service surveys as templates. Physical or retail stores can utilize feedback buttons to quickly gather customer feedback. Regular catch-ups with your team can also help you understand the situations that they find difficult and guide future training videos. By tracking the effectiveness of your training and its impact on the customer experience, you can be sure that you’re making progress in the right direction.

Thank you for taking the time to read this article. Regardless of your niche, industry, or sector, customer service is crucial for success. By utilizing video as a tool for customer service training, you are providing your business with a versatile, flexible, and valuable type of content that can have long-term benefits, including customer retention, loyalty, and brand advocacy. If you need help getting started, click here for free advice from one of our knowledgeable video experts. There’s no obligation!

If you’ve ever spent more than 5 minutes on YouTube then chances are you’ve seen a Tom Scott video. Tom is one of the worlds biggest YouTube stars, with around 5 million subscribers and over a billion lifetime views. Tom produces educational content ranging from geography, to history, linguistics, computer programming, science and technology and also just minor peculiarities that are otherwise fascinating.

Mooviemakers are pleased to have partnered with Tom over the years to help produce numerous videos for his channel. Our work has mainly focused on two of his longest running series “The Basics” and “The Language Files”, but we’ve also worked on other content on his channel. In fact, if you’re a Tom Scott subscriber chances are you’ve seen our work!

Have a look at the link below to see a short showreel of some of the motion graphics we have done for the Tom Scott YouTube channel. You can see Toms main channel here

If you’d like to get in touch with Mooviemakers to see how we could help produce content for your YouTube channel please get in touch here

Chances are you’ve shopped around before choosing a video provider and you might have seen offers on certain marketplace sites like Fiverr or People Per Hour that look cheaper, sometimes significantly cheaper, than going direct to a dedicated animation studio like Mooviemakers.

Looks too good to be true? It probably is.

We’ve compiled a handy guide so you can see at a glance why going through a marketplace site isn’t the bargain you think it is. It can end up costing you more than you think, not just in terms of money but also time, frustration and brand value

Mooviemakers is one of the longest established animated explainer video companies in the UK. Get in touch if you want to talk

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When you are creating a video about your business, your aim is to incorporate everything that people need to know in a concise, visual format. The right video will attract a lot of viewers, sell your ideas in an appealing way and can be one of the best decisions you make for your business. But if you are unable to get your message across to all the people who are watching your video, it can turn into a disaster for your business. Here are a few things you should consider before you decide to go for video animation for your business:

What Is Your Budget?

Well, this is the first hurdle you need to cross over as budget constraints are prevalent in all businesses. There will be a limit to the amount of money you can devote to this venture and it’s important to analyse what that amount is before investing in it. The better the quality of the video, the higher will be the price. But this doesn’t necessarily mean you need a large budget to come up with an effective explainer video. It will depend a lot on the style and elements you want in your video which is the next thing you need to consider.

What Are You Trying To Sell?

Your brands image and personality needs to come across effectively in the video animation. This will incorporate your brand logo and colours, the target market and the kind of industry you are operating in. For instance a B2B company’s video will be more corporate and formal, whereas a B2C company can market itself using both functional and emotional appeal. All the different elements will make up your brand image and decide what kind of video animation goes out in front of people.

Who Are You Trying To Reach?

Whether you are making an explainer video for new customers or to educate existing customers, it’s important to know who exactly your target market is. For instance a video of a product or service targeting children will be very different from the one which is targeting middle-aged men. By knowing which market you are trying to reach, your video animation will be designed accordingly and will be appealing for the right audience only.

How Long Should The Video Be?

Videos are there to spark interest, capture people’s attention and encourage them to find out more. Therefore you don’t need to include every small detail about your business in the video. The longer it is, the higher the chances are of people turning it off in the middle and not receiving the important ‘call-to-action’ in the end. This will defeat the entire purpose of your video and that is why it is recommended that you keep the video length under two minutes.

Need to talk about your video requirements? Get in touch today

https://www.mooviemakers.co.uk/contact/

Why Are Online Videos Important For Your Business?

The online platform is increasingly gaining importance as people demand an online presence from the businesses they deal with. Furthermore, the online presence you have set up for your business needs to be innovative, creative and distinctive so that you can break through the clutter of online media. To gain an edge over all your competitors as well as make yourself more appealing, online videos is the best way to go about it.

Since the time YouTube became the big thing on the web, videos were all that people were interested in. At first the focus was on funny videos and cartoons, but now online videos are used for everything. Besides entertainment they are there to inform and educate in an innovative and appealing way. With the aid of technology the quality of videos has enhanced greatly as well. This is why it has now become such a common tool for marketers.

There is no doubt that video marketing works and is growing. The question to ask here is that why have videos gained so much popularity amongst marketers and why do people tend to respond more positively to them? Here are some reasons why people are watching videos and giving them so much importance:

People Trust Quality Videos

Whenever you type something into a browser, instead of a few relevant searches popping up, you end up finding numerous blogs and articles which confuse you and waste your time. You need to read the entire article before deciding it’s good or bad. Videos however tend to waste less time as it’s easy to distinguish between good and bad quality videos. A video with low-quality audio, animation and camera work will be ignored. People know good quality videos take money and time; hence if you package good content in the format of a high-quality video, people will pay attention and trust what it says.

A Video Is Memorable

If you want people to remember you and your business, a video can be the best way to go about it. A video incorporates a lot of things: narration, visuals, music, motion, and demands attention of all your senses. It’s easy to forget something you read, but not something you watch. With the right effects and visual appeal, you can entice the viewer and foster emotion which will bring your message across in a better way and make your video even more memorable.

A Video Can Be Shared

Once someone has watched your video and found it interesting enough to share it with other people that is exactly what will be done. A lot of people tend to ignore written pieces of information when they are online, but will be tempted to click on a video as long as it is appealing. If the video has good content then it will be watched all the way through and will prove to be worth sharing. If you want some piece of information to go viral and people to pay attention, online videos is the way to do it.

Mooviemakers are one of the longest established animated explainer video companies in the UK. Drop us a message if you want to talk

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What You Need To Consider Before Posting Video Content Online

Videos are now used significantly by businesses as a part of their marketing strategy as they are appealing, engaging and an effective way to encourage people to take action. If used the right way, the idea your business is trying to sell can come across more effectively compared to any other medium. To make sure your video brings across the message effectively and helps you reach your marketing goals, here are some things you should consider:

What Is The Objective Of Your Video?

A video will be a part of your bigger marketing strategy that will be incorporating blogs, articles, adverts and social media marketing as well. You have to find out how a video will fit in into the entire strategy and what exactly will it try to achieve. It can be used to generate traffic towards your website, direct attention towards related articles or call people to action. The objective you are trying to achieve should be highlighted while designing the video and placed online accordingly.

Is It Worth Sharing?

It is extremely easy for videos to go viral as they can be shared easily over social media. If your video is interesting and grabbing the attention of viewers, they will be sure to share it with friends and on their social media pages. If your video is not worth sharing, then it was not designed as well as it should have been and will not reach as many people as you set out to influence. Make sure the investment you put in your online video gives a higher return for your business.

How Can Inbound Marketing Channels Promote Your Video?

The more platforms that your video is found on, the more people it will be able to reach. Placing the video on your website is not enough. By sharing it on third party websites, social media and other marketing platforms you will be able to reach new audiences and increase the visibility and exposure of your video.

How Will You Track Your Videos Success?

When you post a video online, it becomes relatively easy to track its success as long as you have analytics in place. This will make it significantly easier to keep a check over the number of views, shares, leads and inbound links. You are also able to analyse what people think about your video by the comments they leave and the number of likes if it has been placed on social media. By using the right tools, you can know if you are getting your message across or not and if it’s contributing positively towards your business.

How Is It Affecting Your Overall Marketing Strategy?

Whatever feedback you gain from tracking your video can be useful in telling you if it’s making your marketing strategy successful or unsuccessful. This way you can discover new ways to promote your video and the further elements you need to fit in your entire content marketing strategy.

Want to talk? Get in touch with us today. We’re one of the longest established animated explainer video companies in the UK

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It is no surprise that many businesses make use of videos as a marketing tool in this age and time. With the advancement of technology, rise of social media and consumers demanding an online presence from the businesses they deal with, there are many inspiring and creative videos that have been created to depict a business in the best light possible.  Here’s a few companies that have risen to the top and are completely winning the video game so far in 2015

Oscar

This health insurance company made an effective explainer video to reach out to its target audience and explain what Oscar is all about. It is a short fun video that grabs the viewers’ attention and keeps them engrossed.

Detour

Detour has been set up for you to explore the world in a new way. You are provided with gorgeous audio walks in the San Francisco Bay Area that discloses unique stories, people, and places. Their innovative video creation explains this in the best possible way with unique voiceovers and appealing features that will keep you captivated.

Yoobi

Yoobi is a kids stationary and office supplies shop that is working towards education in a unique and powerful way. Their video highlights the purpose Yoobi stands for, with the concept of supporting global education.

TransferWise

TransferWise is providing a great service of transferring money around the world by avoiding bank fees, and they have seemed to make the perfect video to get the message across. The mix of 2D and 3D animation that they have used makes the video visually appealing, getting the message across in a simple and engaging manner.

Pitchmate

This company claim to be ‘Tinder for Marketers’ and they kept this concept alive by creating a video where icons and non-human characters connect in a romantic way. It’s a short, easy to understand video which makes use of interesting graphics to get its message across.

Preoday for Takeaways

This 2-minute animation is an amazing video as it gets its message across in the most interesting and visually appealing manner. There are no voiceovers, only soft music throughout and written guidelines about how a restaurant can benefit by creating their own branded app and taking orders online.

Mooviemakers are one of the longest established animated explainer video companies in the UK. Get in touch if you want to talk.

If you’re looking for a way to elevate your brand or message and captivate your audience, look no further than Mooviemakers. Our team of expert animators and storytellers are dedicated to creating visually stunning, emotionally compelling animated videos that will leave a lasting impression on your viewers.

Here are just a few reasons why Mooviemakers is the right choice for your animated video needs:

1. Creative storytelling: We take the time to understand your brand and your message, and use our expertise to craft a narrative that will resonate with your target audience.
2. High-quality animation: Our talented animators use state-of-the-art technology to create visually stunning animations that will capture your audience’s attention and keep them engaged.
3. Customized approach: We understand that every project is unique, and we work closely with our clients to create a customized approach that meets their specific needs and goals.
4. Quick turnaround: We pride ourselves on our ability to deliver high-quality animations on time and on budget, without sacrificing quality or creativity.

Whether you’re looking to create an explainer video, a promotional video, or any other type of animated content, Mooviemakers has the expertise and experience to bring your vision to life. Contact us today to learn more about our services and how we can help you create an unforgettable animated video that will make your brand or message stand out from the crowd.

https://www.mooviemakers.co.uk/contact/