Top 5 B2B Animated Video Trends for 2025 (and How to Capitalise on Them)

Introduction Video has become an indispensable tool for B2B communication. Over 90% of businesses now use video in their marketing, and a dedicated video budget has become the norm. In the UK and globally, B2B companies, from SaaS startups to fintech enterprises, are embracing animated videos not only for marketing, but also for sales enablement, […]